
DIGITAL MARKETEER

VISION & VALUES
I’m in the final phase of my Bachelor's degree in Commercial Economics with a specialization in Digital Marketing at the Amsterdam University of Applied Sciences.
Professionally, I’ve gained experience in SEA, link building, and market research. I also hold several relevant certifications, including Cambridge English First, Conversion Rate Optimization, Cross-Border E-commerce, and Google Analytics. All reflecting my commitment to continuous learning and professional growth.
After completing electives in Neuromarketing and New Digital Technologies, I’m ready to take on a new challenge in the business side of the digital world, where strategy, data analysis, and technology come together.
For a clearer overview of my qualifications, please refer to my LinkedIN and the testimonials below from individuals I’ve had the pleasure of working with over the years.


Joris Brandely
Global Football Sports Marketing at New Balance
I had the opportunity to work on a project with Caleb throughout the summer and was impressed by his drive and ambition. With such a strong attitude and motivation, I strongly believe he has a bright future in the industry.

Anes Tuffour
Marketing Communications Specialist KNVB & Founder Danɛ
Caleb is a curious and eager learner, always looking for new knowledge. He’s also very goal-oriented, someone you can truly count on to get things done.

Eric Ariëns
Senior Advisor RadarAdvies & Eigenaar Mellow Yellow Sports Agency
I’ve been very impressed with Caleb since our first meeting. He’s a highly intelligent young man who knows how to back up his opinions with solid knowledge.


Eva Bakx
Loyalty Acceleration Lead at Shell / Campaign Manager Shell Recharge
It was a pleasure working with Caleb. He is a very friendly and ambitious young professional with a great eye for data and a strong ability to ask the right questions.

Lode Broekman
Broekman Marketing Advies & Digital Marketing Docent HvA
I taught Caleb in his second year and supervised him during his third-year internship. He is an ambitious, serious, and reliable student, punctual, socially engaged, and a hard worker.

Nathan Boadu
Head of Sales Daily Paper, Artist & Founder Hue Amsterdam
A young man destined for the top!
Nothing more, nothing less. Thank you for the insights, and best of luck in your career.